Platform Guides

Platform-specific guides to help you succeed on Etsy, Instagram, Pinterest, Shopify, and more. Learn algorithms, best practices, and optimization strategies for each platform.

Most recent articles in Platform Guides

A vibrant image of Etsy vs Instagram vs Shopify: Where Should Artists Sell? (2025 Guide)

Etsy vs Instagram vs Shopify: Where Should Artists Sell? (2025 Guide)

"Where should I sell my art online?" It's the first question every artist asks. And the answer isn't simple – because each platform serves a different purpose. After analyzing 300+ artist shops, we reveal which platform wins for getting your first sales, building an audience, and scaling long-term. Spoiler: most successful artists use all three strategically.

A vibrant image of The Ultimate Artist Guide to Instagram Reels That Actually Sell Art

The Ultimate Artist Guide to Instagram Reels That Actually Sell Art

You're posting Reels consistently, using trending sounds, following the latest tips – but your art still isn't selling. The problem isn't your content strategy. Most artists are making the same critical mistakes that turn Reels into entertainment instead of sales tools. Learn the exact formula successful artists use to turn Instagram Reels into a consistent revenue stream.

Other categories you might like